Blog: sales strategies
At ContractingPro, a commitment to providing top-notch home improvement services drives everything they do. But even with a stellar reputation, they recognized the need to enhance their customer acquisition strategy. That’s where Spectrum stepped in, providing the perfect solution to help streamline...
In the fast-paced world of home services, identifying the most promising leads can be a game-changer for your business. Spectrum’s Predictive Sales AI and the Predictive Match Index™ (PMI) are here to transform how you assess leads, ensuring you spend your time and resources where they ma...
Challenged with recruiting top-tier sales talent for your home improvement company, it's essential to set yourself apart by providing genuine value. Picture having a tool that not only improves day-to-day operations but also assures your sales team access to superior quality leads. Enter Spectrum's&...
Identifying and targeting the right leads can make all the difference between success and stagnation. Enter Spectrum's Predictive Match Index™ (PMI), an AI powered game-changer, that empowers businesses to hand-pick the best leads with precision. In this blog, we'll explore how...
Financing is one of the fastest growing industries in the home services sphere. In fact, over 50% of all home improvement projects over $5,000 are financed. Financing increases both your customer engagement and closing potential, making it a valuable aspect to any home services business. How can fin...
Spectrum-PSAI is pleased to announce our partnership with Certified Contractors Network (CCN). By combining our decades of home services industry expertise, this partnership will grow quality lead opportunities for contractors by helping them scale their business through smart lead generation. Incre...
Home services companies across the country are tapping into artificial intelligence to improve their sales strategies. Spectrum’s Predictive Sales AI uses artificial intelligence to identify the incoming leads who are most likely to buy, so you can spend less time and money pursuing cold leads. As a...
Rather read? Here's the full transcript! As 2018 is coming to a close, I know that everyone is incredibly focused on their 2019 goals and how to effectively get there. One of those big pieces is going to be retroactively looking back at how every single marketing channel that you provided...
Rather Read? Here's the Full Transcript: As busy season comes to a close, it’s important to make sure you and your team stay disciplined with your inbound leads. Up until this point, the home services industry has built itself upon the notion the more leads the better. That all leads are created e...
It’s natural to want to pursue all of the leads that contact your business. After all, we’re taught that every lead is an opportunity. While every lead might bring some sort of opportunity to your business, not all opportunities are created equal nor are they all worth your while. Instead, have you...