Blog: paid search advertising
Breaking news! Google Search Results are now displaying paid-search advertisements in a radically different way. You may not have noticed this morning, but the traditional 3-placements with trailing ads off to the right side are no more. Instead, Google Ad Placements now display placements above the...
Last month, a prominent trade magazine announced this year’s award winning remodelers. The list is a who’s who of innovative remodeling companies that are at the cutting edge of production and marketing. Here at Spectrum, we are the experts on marketing for remodelers, so we dug into the statis...
You may have noticed – Google search results look drastically different! Instead of ads on the top with many placements down the side of the page, Google advertisements are inserted directly above and below the organic content. Advertisers (and some business owners) have been nervous about the chang...
