Spectrum Communications & Consulting, LLC Blog: marketing strategy
I know what you’re thinking: here we go again. Here’s another Google product. Here’s yet another time burner. Here’s something else I have to spend a buck on. Believe me, I’m with you. Keeping up with Google’s ever-evolving landscape for the sake of your online marketing can be tiresome; it seems li...
New-age technology has ushered in a brand new way to connect with customers all over the world. Gone are the days of cold calling and mass mailings. No longer do you need to wait for reports detailing the performance of your marketing efforts. Today – right now – you need to create social medi...
Your website isn’t a brochure. It’s not meant to just look nice and be informative. Its purpose, first and foremost, is to sell. Sell. Sell. Sell. And then sell some more. If your website isn’t directly generating leads and contributing to the growth of your business, then it hasn’t reached its full...
Marketing isn’t what it used to be. Technology has changed the way businesses market, and the way people seek out information about goods and services has changed right along with it. Marketing your business doesn’t just take effort anymore, it takes knowledge. That’s why a tailored marketing strate...
