Google Local Service Ads

How Spectrum Can Help You Maximize Search Engine Changes

Written by Admin on September 23, 2024

The world of search is shifting, and businesses must adapt to stay ahead. Recent changes to Google's Search Engine Results Page and the rise of generative AI platforms are reshaping how consumers find and interact with information online. For companies within the home services industry, staying visi...

Exciting News for Your Business: Google Maps Now Includes Local Services Ads!

Written by Admin on July 17, 2024

We are excited to bring you some fantastic news that can significantly enhance your business's visibility and lead generation. Google is introducing a major update that integrates Local Services Ads directly into Google Maps for iOS. This development offers a tremendous opportunity for home services...

Key Updates to Google Local Service Ads: What You Need to Know

Written by Admin on July 12, 2024

Google has announced important updates to its Local Service Ads, impacting how businesses appear in branded searches and how disputes are handled. Here’s what you need to know. Google Local Service Add Branded Searches: Google Local Service Ads will now show for branded searches, meaning your Local...