Recently we hosted a webinar on Local Services by Google (formerly Google Home Services) and spoke directly with two Google representatives about some of your most burning questions on the pay-per-lead ad program. They had great insight on how disputed leads are handled, the future of the program, a...


Google is changing the way that home improvement businesses establish trust. Their new lead generation program, Local Services by Google (formerly Google Home Services), features select contractors at the top of search results with a little green “Google guaranteed” checkmark. This badge promises co...


The home improvement lead generation space is big business. HomeAdvisor bought out the established player Angie’s List earlier this year, likely to monetize their stream of review-based home improvement leads. Google, never one to shy away from competing for advertising revenue, has recently rebrand...


Google is changing the way that home improvement businesses establish trust. Their new lead generation program, Google Home Services, features select contractors at the top of search results with a little green “Google guaranteed” checkmark. This badge promises consumers a trustworthy list of provid...


Google is changing the way that home improvement businesses establish trust. Their new lead generation program, Google Home Services, features select contractors at the top of search results with a little green “Google guaranteed” checkmark. This badge promises consumers a trustworthy list of provid...


Home improvement lead generation is becoming a crowded market. Just to name a few titanic companies you are competing with: Amazon Home Services.HomeAdvisor/Angie’s List – now one supersized conglomerate.Home Depot and the other big box home stores. That’s an intensely competitive marketplace! But l...


In a rush? Download our executive summary to the right for a 5-minute overview of best and most profitable lessons! In the home improvement industry, there is probably no company with a greater impact on your business than Google. From your customers discovering your business all the way through giv...


Ready to get started? Download our Digital Advertising Guide for your plan of attack for lead generation on Google and beyond! With HomeAdvisor buying out Angie’s List this month, the home services landscape is experiencing major changes. Between HomeAdvisor/Angie’s List, Amazon Home Services, Thumb...


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Spectrum helps home service businesses grow with digital lead generation and sales software built for your industry.As a Google Premier Partner ranking in the top 1%, Google rates us as one of the best agencies in the world in performance and customer care. Rely on Spectrum’s innovative software and marketing services to grow your business and bottom line, guaranteed!

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