Blog: Spectrum Innovation
Picture this: Your home services business launches a marketing campaign that brings in a surge of leads. But instead of new customers, you’re met with complaints and legal threats. The issue? A failure to secure proper consent to contact those leads. This scenario underscores the importance of "one-...
In the fast-paced world of home services, identifying the most promising leads can be a game-changer for your business. Spectrum’s Predictive Sales AI and the Predictive Match Index™ (PMI) are here to transform how you assess leads, ensuring you spend your time and resources where they ma...
In the realm of digital marketing, it's tempting to rely solely on familiar platforms like Google Ads and Microsoft Ads. However, what if there was a way to extend your reach and convert leads across a multitude of platforms—all with Spectrum? Broadening Your Digital Presence: While Google and...
For over three decades, Spectrum has been at the forefront of digital lead generation and software provision for the home services industry. Our commitment to innovation and excellence has made us a trusted partner for businesses seeking to enhance their sales funnel and boost productivity. Evo...
Introducing PSAI's innovative tool, the Roofing Calculator, designed to transform how contractors engage with website visitors and convert them into quality leads. This groundbreaking software empowers contractors to provide instant estimates, revolutionizing the customer experience and streaml...