Digital Marketing - Blog -

This morning while doing some manual search results checks, I ran into what to me is a totally new Google SERP results layout. The overall design, as always, has not changed. What's different in the SERP's I saw was that the 'maps' listing and organic listing are now somewhat integrated. By this I m...

What are Backlinks? The simple answer is this: backlinks are a vital part to ensuring your business’s website page ranking is high on Google, Yahoo! or Bing. In even simpler terms, backlinks are incoming links which direct to a website. The more backlinks you have throughout the web, the higher your...

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Spectrum helps home service businesses grow with digital lead generation and sales software built for your industry.As a Google Premier Partner ranking in the top 1%, Google rates us as one of the best agencies in the world in performance and customer care. Rely on Spectrum’s innovative software and marketing services to grow your business and bottom line, guaranteed!