Blog: Spectrum News
Spectrum News
The importance of a meticulously designed website cannot be overstated in leaving a lasting impact on potential customers. An element that is sometimes underestimated but holds significant influence is the Frequently Asked Questions (FAQs) page. Discover the potential game-changing impact for your b...
Identifying and targeting the right leads can make all the difference between success and stagnation. Enter Spectrum's Predictive Match Index™ (PMI), an AI powered game-changer, that empowers businesses to hand-pick the best leads with precision. In this blog, we'll explore how...
As a contractor, managing your business efficiently and effectively is essential to your success. That's why we're excited to introduce our all-in-one lead intelligence center, designed specifically for contractors like you. Our platform includes a wide range of powerful features that can help you m...
You may have noticed our system asking you to reset your password. This action is due to a feature enhancement within your suite. The Spectrum team is excited to announce an upgrade to your software platforms with Single Sign-On! What is Single Sign-On? Single Sign-On, or SSO, gives users the abilit...
An effective marketing strategy requires multiple customer touchpoints through a variety of channels. As technology advances, customers consume media through a number of platforms and your company should meet them where they are! However, for a diverse marketing portfolio to be successful, it’s crit...
The Spectrum team is pleased to introduce Call Transcription, a new offering within the Spectrum platform. Phone calls remain a critical component for any business, and ensuring call quality is of the utmost importance to a successful home services company. Save Time with Spectrum’s Call Transcripti...
The end of the year is the perfect time to take stock in your completed projects. After all, your team has been hard at work collaborating with homeowners and using their skills to create meaningful change for customers. Sometimes it can feel as if rounding up your past projects is at the bottom of...
It’s the time of year when promotions reign supreme. It’s important to note that promotions are valuable no matter the time of year, but the holiday season means consumers are shopping and looking for a deal. How can you use the end of the year to up your promotions game? Let’s discuss how you can m...
Financing is one of the fastest growing industries in the home services sphere. In fact, over 50% of all home improvement projects over $5,000 are financed. Financing increases both your customer engagement and closing potential, making it a valuable aspect to any home services business. How can fin...
There are billions of active users on social media platforms and the internet as a whole. How can you cut through the noise and reach potential customers with impactful ads? It may seem counter-intuitive, but in order to expand your audience, you should narrow your focus to the consumers who make se...
